You might use emojis to finish off a text message or an email. Then again, you can often see emojis being used in marketing these days, often to convey a degree of positivity about a product. Since they first started being used, emojis have grown and grown in popularity. They have even been turned into characters in their own movie! That said, nowhere in the world has allowed car owners to include emojis on their official license plate numbering system. That is, until now. The State of Queensland in Australia recently announced that it would allow people to apply for personalised number plates which could, for the first time, include emojis as a part of the official registration.
What Is Queensland Allowing?
According to press reports, the authorities in Queensland are not giving drivers a completely free rein when it comes to using emojis on their personalised registration plates. You won’t be able to use an aubergine or a football emoji, for instance. Instead, the registration authority will limit the use of emojis to just five. In among the other letters and numbers, Queensland’s drivers will be able to select from just five different emojis. They will be able to choose from:
- the laughing out loud emoji
- the winking face emoji
- the cool sunglasses emoji
- the heart eyes emoji
- the standard smiley face emoji
Despite the limitations placed on which emojis you can select, Queensland expects lots of people to choose to personalise their registration plates using emojis in future. Perhaps it will allow drivers a greater choice of emoticons in future if the take up is substantial. Bear in mind, however, that drivers will not be allowed to make up a new license plate that is made up entirely of emojis. You will still need to have the standard letters and numbers alongside your chosen emoji to come up with a unique registration. That said, the innovation gives car owners an additional way to personalise their car in a manner that is likely to appeal to many.
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Some people have suggested that the announcement concerning emojis on license plates is a mere money spinner for the State authorities. After all, it costs AU$475 to order a personalised registration plate in Queensland. By offering emojis as well as a choice of letters and numbers, the State is clearly hoping to increase the popularity of personalisation and, as a result, generate more revenue. Some people have said that the scheme offers nothing more than a registration plate which has been adapted to carry the crest of a sports team, for example. However, the use of emojis in Queensland is an innovation which means that these symbols will form part of the registration number for the first time. In that sense, the idea may be a sign of things to come as emojis start to be used in many more areas of life than we have hitherto seen.